Do you ever consider the true cost of your clothing? Does the 'new you' need new clothes? Do you really have nothing to wear? Why not challenge yourself to update your look from your existing wardrobe.
This animation is produced as part of Project TRANSFER (
http://project-transfer.com) (@ProjectTRANSFER) a collaboration between researchers at the University of Sheffield and the Centre for Sustainable Fashion at the London College of Fashion (
http://sustainable-fashion.com/).
The animation is by Emily&Anne Animation and directed by Dr Rob Speranza of the South Yorkshire Filmmakers Network. Project TRANSFER is funded by the ESRC.